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What are the Strategies to Enhance Digital Transformation?

26 Jul 23  

 
Reading Time: 5 minutes

Ankitha Prasannan

Content Writer

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Organizations may become more future-ready through strategies for digital transformation by automating processes, using big data, and enhancing relations with clients. With an average YOY revenue increase of 17.3 percent and a net margin that is 14% greater than the sector’s average, businesses that have effectively implemented organizational transformations immediately see an effect on their bottom line (MIT).

Digital transformation, nevertheless, isn’t an easy feat to accomplish. Preparation, substantial financial commitments, protracted development times, and extensive human resources are needed for digital transformation.

Consequently, according to the aforementioned MIT survey, just 22% of business owners believe their organization is “digital ready”. A recent study by Gartner indicated that 59% of respondents believed that digital transformation efforts took excessively long, and 52% said that these initiatives took a lengthy time to complete.

Technologies that Enhance Digital Transformation

In the past few years, the latest innovations in networking, hardware, and software have contributed to an immense opportunity for businesses to embrace digital solutions. The enormous benefits of digital transformation depend on ways of improving the customer experience and satisfaction, enhancing employee effectiveness, and data analysis or innovation that is most notably dependent on either of the technologies below.

1. Mobile Applications

In this highly competitive digitized environment, users spend more time on their mobile phones than ever before. Thus, to attract and target these customers, the companies must partner with mobile app development companies to build products that can be integrated with mobile to improve customer comfort and engagement. 

2. Augmented & Virtual Reality

Augmented Reality (AR) & Virtual Reality (VR) combination offers customers and businesses extensive opportunities. The advantage of AI/VR is their capacity to completely immerse consumers in an experience that produces noticeably better outcomes than other technologies. For instance, augmented reality may improve the experience of event givers by providing them with a virtual tour of the venue based on video from past events.

3. Internet of Things 

The Internet of Things (IoT) makes automating processes possible and links individuals, machines, and knowledge. Voice-controlled assistants such as Amazon Alexa are among the most significant and most widely used IoT gadgets. However, the Internet of Things offers businesses fantastic chances to improve current goods and optimize procedures. 

4. Artificial Intelligence 

By giving businesses the ability to simulate human intellect, Artificial Intelligence (AI) has become a critical component of company success. Businesses that have collected their data correctly may use it to automate processes, provide personalized experiences, and much more.   

5. Cloud Computing

The use of cloud-based apps, which offer a variety of features to suit corporate objectives, is replacing traditional systems in businesses. Google Drive, Office 365, Salesforce, and Slack are a few of the well-known corporate cloud services. Businesses depend on personalized options when these applications fail to satisfy their demands.

How can the Digital Transformation be Accelerated?

The tactics listed below will assist organizations in designing, combining, and deploying novel digital programs that will encourage consumer engagement and help them get the most out of their technology investment. Lets look into the various strategies for digital transformation.

1. Create an IT Plan 

Create an IT plan that is in line with the requirements, objectives, and relevant drivers of your company is the initial strategy for digital transformation. While investing in transformation initiatives that provide corporate results in line with primary factors and company objectives is necessary, novel company technology may seem attractive.

First, this entails informing everyone in management on the fundamental requirements of your company, especially IT executives and managers of departments who are responsible for making technological decisions. As a result, software development cycles are shorter, and less software is implemented incorrectly.

Businesses should use an IT roadmap to sketch out their potential technologies and operational requirements in the same manner that product executives do. An IT roadmap describes the broad objectives, technologies, strategies, and other elements of an IT strategic plan that demonstrate how these expenditures will be in line with larger business goals.

2. Deliver Training to Increase Employee’s Digital Knowledge

According to 54% of organizations, a shortage of digital proficiency among their employees prevents them from achieving their objectives for digital transformation. Before you start your digital transformation activities, workers may be continually upskilled to develop their digital proficiency by participating in a variety of employee training programmers. Attempts at digital transformation are often seen as a means of increasing staff productivity.

Attempts at digital transformation are often seen as a means of increasing staff productivity. However, it should be seen as the opposite: via automation of repetitive work, the use of technology to aid them, and further innovation, digital transformation empowers people to be highly efficient and execute effectively.

3. Commit to Customer Loyalty

Initiatives for digital transformation often fall into two categories: enhancing internal business procedures and enhancing the customer experience. There is no better replacement than hearing what your consumers have to say about your product or service before initiating customer loyalty programs as a part of your transformation efforts.

To better grasp their expectations for your service, read client testimonials, collect customer feedback, and schedule one-on-one client conversations with your most valued partners. Your efforts in client-facing transformation should address the difficulties and issues found in your consumer research. 

Additionally, you should make it easier for clients to utilize your customer loyalty program by improving the onboarding process and offering self-service assistance. Through UI/UX Design, the virtual consumer experience may be significantly enhanced. 

4. Adopting the Agile Approach 

IT executives must adopt the agile approach as a fundamental corporate value. This is since digital transformation continually adapts to new technology. For example, see the quick progress and incorporation of AI into everything. 87% of digital executives believe that their organization’s ability to compete heavily depends on the adaptability of its technological architecture. This calls for the incorporation of agile technology principles and architecture. 

Developing an agile mentality in relation to corporate culture is another aspect of an agile transformation approach. Your staff will be less inclined to reject change, be able to embrace novel technologies and processes quickly, possess a more flexible attitude toward solving issues. Additionally, be more empowered to make your organization more agile if you have inventive employees who are adaptable to new developments.

5. Commit to Tools & Create Systems 

Organizations must concentrate on making the appropriate software and technology investments. This can also include as in case of digital environments that can be applied to a variety of use cases. Further, it assist in resolving a variety of scenarios and difficulties, exchange information through APIs, and be organically connected.

Additionally, businesses shouldn’t spend money on technology just for the sake of spending money on it. A new Asana study claims that the typical employee utilizes 13 tools 30 times each day. According to Vendr research, organizations will lose an average of $135,000 in 2020 on duplication or inactive software subscriptions.

Wrapping Up

In order to address consumer demands, Mindster uses software and technology. This supports business to adopt strategies for digital transformation initiatives. Mindster provides contextual in-app advice and end-user self-help support to assist organizations’ digital adoption strategies.

Analyze product adoption using statistics to make data-driven choices. This will promote the use of technology, which aids in maximizing the return on investment from digital transformation activities. It also directs businesses towards success.

With our strategies for digital transformation, business and tech strategies may be used to drive an organization’s digital transformation and foster company growth. We make use of the proper digital transformation tools to improve client experiences. As experts in digital transformation, we help businesses find and select the best digital technologies to achieve their goals.