The concept to e-shopping is dominating in every retail sector all over the globe. It’s time to forget about the embarrassments of visiting store to store to find an item of your choice and finally end up in getting nothing due to its unavailability. The grocery has also been influenced by the same thereby making the shopping to be done online. A hassle free shopping experience is the obvious reason behind the popularity of Grofers and Bigbasket clones among the users. It is much easy to browse through an app and order the grocery items rather than going to any such store. Moreover, the doorstep delivery becomes an add-on to this. Thus grocery app seems to be another big thing booming in the online domain, and it’s worth is soon expected to touch the magical figure of $1 trillion in 2020.
There are a lot of features that have enabled this rise in the demand for online grocery stores which may be the hectic lifestyle, difficulty in getting the organic products from the local grocers, introduction of payment options like mobile wallets, cash on delivery etc. Gone are the times when people had to scribble on their paper making lists and meddle with their wallets for coins. Grocery mobile apps have made the life much easier for the consumers to do the online grocery shopping.
The features that make up a grocery app
The grocery apps should be enriched with the most advanced features so that you can reach up to Bigbasket, Instacart etc. Now, if you are a store owner planning to develop a Grocery mobile app, then don’t forget to check your app for these must-have features:
Considering grocery is an extensive area. So by the term menu, you have to consider not only the main navigation on the top but also the variety of products accessible through distinct categories., i.e., all the products should be streamlined into appropriate categories and subcategories. In essence, the user should get his search item in 3 easy clicks and the result should contain relevant product.
Autocomplete feature improve the shopping experience by suggesting the words while the user enters the product name in the search box. An ‘Add to list’ button next to the shop item can also be used, wherein the user could add a product to the cart with a single tap without browsing through a separate product page.
Any fair grocery supermarket is expected to offer their customers discounts and bundle packs. This shows how the customers are valued. During their search for the products, notifications should pop-up along with the details of their savings prompting them to buy the recommended bundle packs.
Most of the users would like to get an overview of their spending. They will be even more satisfied if this overview is presented with infographics where the key area of spending and a strategy to cut down them are indicated.
Grocery list could be integrated in to the app using some techniques which may be:
RemindMe List– where there is a list of products purchased in the past, so the user can have a repeat. After that the app can throw prompters like ‘You may also like’, ‘recent’, ‘favorites’ etc.
MyList– Here the app users can create their own different kinds of grocery list and can add them to cart with a single click and buy them.
Recipe List– Here user is given an option of creating a recipe list in which all the ingredients for the particular recipe can be added. Thus he can then automatically add all the ingredients into the cart with one-click.
Barcode ScannerList- Here user can scan the barcode of the preferred products using the mobile device’s camera and add them to the list
User information being another important factor, a grocery app should be able to leverage on user data and toss following significant data to them:
During the check-out process the one-click select alternative for coupon codes ought to be given to the user relying on his cart value, location etc. It is always better to mention all coupon code details together instead of anticipating that users should recollect codes and their URL.
For a consistent payment process the application ought to give pre-chosen and/or pre-inputted payment details along with options of reclaiming accrued loyalty reward points. Along these lines, the user transaction history information can be utilized to ensure brisk payment processing.
This should include details about now in stock products, gift card options etc. which adds to improved user experience.
An online grocery app can increase the loyalty quotients of its users and optimize the processes with these features. We are here to assist you either in optimizing the current grocery app with great features or in creating a feature rich grocery mobile app of your own.
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