PIU is a first of its kind on-demand taxi dispatch app that operates on a pan-India level. PIU is on both Google Play Store and App Store.
PIU is a comprehensive taxi dispatch solution that caters to multiple stakeholders viz. passengers, drivers, driver cum owners, and local agents. It allows passengers to book taxi services from diverse locations in peninsular India.
The PIU stands out in the class of a taxi booking app due to its capability to handle a large number of users. PIU takes into account the diverse nature of the Indian population and development, providing digital as well as manual modes of payment. The scalability of the app, along with its extensive coverage, makes it a favorite among commuters.
MindMaster Technologies, the client being a provider of many technological solutions in the social sector, was keen to change the monopolistic taxi business scenario in India. The answer was to create a mobile app that inclined for the cause of drivers without hurting the commuters. It led to the idea behind PIU, which integrates an annual subscription model instead of the commission per ride methodology. A brilliant business model was created, keeping the driver at the center of business architecture.
Once our client fabricated the innovative business model, they wanted to launch their application swiftly to capitalize on the time factor. So they began searching for a mobile app development company that can develop a mobile application on their business logic in the shortest time.
Mindster ranks on the first page for the keyword mobile app development, and hence the obvious choice for our client was to fill the contact form and fix an appointment with us to discuss the business idea.
Our client wanted to develop a taxi dispatch system based on the annual subscription model. Client requirements presented the following challenges :
Time constraint – as the customer wanted a swift technical solution within few months product delivery without compromising on the quality was a real challenge for our team.
Scalability – Being an ambitious and determined startup ready to take on big players like Uber and Ola, our client wanted a wide area of operation. The challenge was to expand the framework to fit the whole pan-Indian taxi network that, too, within a matter of weeks.
Multi-service compatibility – the client expected a full range of services with deep roots in the whole state of Kerala. It presented multi-dimensional challenges at stakeholder level viz. driver, driver-cum owners, passengers, and local agents.
Integrating diverse payment modes – The client requirement to incorporate every possible digital means to ease passenger’s life presented another challenge.
The technical requirements of the app fell within our expertise. Our team of developers took up the project with enthusiasm. Most of the requirements fit into the framework which we had developed from our long experience.
Mindster developed a compact platform to serve the multiple stakeholders in the taxi industry. The solution works on iOS, Android, and web platforms. It provides service throughout the state of Kerala, both rural and urban. Mindster addressed the challenges in the following way:
We handed over the MVP (Minimum Viable Product) within nine weeks. Mindster team’s domain expertise in the taxi platform helped to fit the requirements into our already available customizable framework, which expedited the app development process.
The client expected a system that could handle about 100,000 drivers within a short period of six months. It required intelligent management of loads. The intense load from the interplay of the driver, passenger, and other data, etc. was handled by using multiple servers.
To accrue to all stakeholders, our team proposed a distinctive app solution with three apps, one for the driver, one for passengers and one for consultants. It took care of the whole range of services that the customer expected through the app.
Payment modules, including net banking, Unified Payments Interface (UPI), credit cards, debit cards, etc. were made available. Wallet facility with pay-in and pay-out feature is also provided along with the cash option.
Our system handled the challenge of the simultaneous launch of the taxi services in multiple cities entirely in spite of the geographical and market challenges.